Serenity Bait Company specializes in live salt water bait. We currently carry Pilchards, Pinfish, Pass Crabs, Blue Crabs, Fiddler Crabs, Freshwater Shiners, and Worms. We also carry a wide array of frozen bait, light tackle, offshore tackle, slow pitch rods and jigs, cast nets, and apparel. Brian has designed custom bait pens that can keep bait alive for multiple weeks along with custom personal dockside bait pens for sale. We catch all our own product and our store is family owned and operated. Serenity Bait Company was established in 2010 as an on the Gulf service by Brian and Karrie Hayhurst. We have since decided to expand and open a store in Naples with all your saltwater fishing needs! We can fill any special order upon request. "If we don't carry it, we'll get it."  We hope you enjoy our selection of high quality saltwater AND freshwater bait!